The Team

The Smart Start Law team includes high-level legal, business, financial and technology professionals, led by founder, Paula Glass, Esq.

Paula Glass


For over 30 years, Paula Glass has acted as a legal advisor and business partner, working as a corporate attorney and management executive for established multinational as well as seed stage and growth organizations, in a variety of sectors. Her experience extends to complex company organization and structure, equity and debt financing/capital raises, on-boarding of management teams and incentive compensation strategies, capitalization table management, liquidity events, corporate transactions and day-to-day operational agreements (licensing, independent contractor, employment, master service, and all forms of customer/vendor agreements).

Prior to founding Smart Start Law, Paula was General Counsel for Bessemer Venture Partners (BVP), a venture firm with offices in New York, Silicon Valley, Boston, Bangalore and Herzliya and managing more than $4 billion of venture capital invested in over 130 companies across the technology and services stack. As General Counsel, Paula managed all legal aspects of portfolio company venture capital financing as well as legal affairs relating to BVP’s investment partnerships and operations, and provided business and legal counsel and support to BVP’s enterprise, consumer, healthcare and technology startups around the world. Paula was an active member initial NVCA (National Venture Capital Association) General Counsel Advisory Board responsible for drafting model venture industry legal documents, universally recognized as the “go to” for best practices.

Paula received her JD from Fordham University School of Law, graduating in the top 10% of her class as a member of the International Law Review. She began her career in NYC BigLaw (working at Davis Wright Tremaine, LLP, and Windels Marx Lane & Mittendorf, LLP), specializing in general business and transactional law, entertainment law, trademark protection and joint-venture alliances in the areas of technology development and health care.

We’ve been working with Paula Glass for several years on all of our business’ legal matters and she has never let us down.  She has always shown us very good reactivity with very good advice!

Emmanuel Benoit

CEO, Jouve of North America, Inc.

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